trainspot | BBW 2021 Shinjuku Christmas

BBW 2021 Shinjuku Christmas

Belgian Beer Weekend

All good things come in threes!!! So after BBW Nagoya and Toyosu we added a 3rd location, SHINJUKU!

We are not wussies, but we didn't dare to push our luck with the weather in December. So we had the luminous -and theoretically the only- idea to organize a Belgian Beer Weekend for the very first time INDOOR! And this in pandemic times, makes us no wussy!!!! 

From 8 to 12 December we set up camp in the very posh & newly opened "Shinjuku Sumitomo Building Sankaku Hiroba", a glass-covered atrium of 2,600 sqm with a ceiling height of 25m, a 564 inch 4K jumbotron display... and 6,500 great minds.

To be honest, we are not into "Christmas markets", but taking into account that time of the year, we dressed up the event with some cute Christmas accents, doing our utmost best not to make it your usual German Christmas market but a Christmas version of the Belgian Beer Weekend. 

Merry Christmas!   

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